China Rules
E-commerce Law Basics
Key regulations for online business touching China—platforms, operators, and consumer-facing duties.
Read the E-commerce Guide →Industry Centre · E-commerce
E-commerce & Cross-Border Online Legal Hub
For platforms, brands, and cross-border sellers: China e-commerce rules, consumer protection, IP, data, customs, and overseas marketplace compliance—with paths to counsel.
Flagship Intelligence
Operational Realities
Entity & VAT Posture
When a WFOE is needed versus cross-border models, plus fapiao and tax posture.
Open Entity Choice →
Customer Data & Ads
PIPL, tracking stacks, and when global CRM clouds touch China personal information.
Open PIPL Guide →
Disputes & Payment Risk
Platform disputes, chargebacks, and B2B unpaid goods behind marketplace facades.
Open Disputes Centre →The Marketplace Stack
Selling in China, selling from China, and protecting brand and data are three different files.
CN
China Platforms
Operator duties, consumer protection, and platform contract terms for onshore sales.
CBEC
Cross-Border Channels
Customs, fulfilment shifts, and host-market marketplace rules for outbound sellers.
IP
Brand & Product Claims
Trademarks, takedowns, and product-liability exposure on consumer channels.
Engage E-commerce Counsel
Most files span contracts, IP, trade, and privacy. Start with the directory, then request a shortlist.
General information only—not legal advice. Platform rules and customs regimes change frequently. Last reviewed: August 2026 · China Legal Portal Editorial